category: E-Commerce, Print/Packaging, Web Design
Haute Polish is a one-step gel nail manicure system that features an "all-in-one" formula eliminating the time and hassle of using multiple products.
I created the visual identity of this product from the ground up. I designed the Haute Polish logo, bottle labels, packaging, POP displays, catalog, website and all supporting digital & print materials.
In addition, I also designed and created a folding nail color chart that fit into each box. It featured arched die-cuts, to insert your fingertip and see how that color would look on you. This piece won a “Best in Category” Graphics Excellence award from the Printing Industries of the Gulf Coast (PIGC).
Creative Direction, Website Design, Copywriting, Email Marketing, Social Media Graphics, Package Design, POP Displays, Online Store Manager